Hi, I am Joanna
Hi, I’m Joanna and I create a space for people at the crossroads of their career.
If you’re tired of fitting into the work environment but unsure which direction to take, you are in the right place!
I am passionate about supporting individuals and organisations to unlock their full potential, find the confidence and clarity to design their authentic career path.
Professional Background: I’m a certified Career & Leadership Coach with over 15 years of experience in Tech Sales & Marketing, including roles at Google, Intel, and Mercedes-Benz. My work gave me firsthand insight into corporate structures, hiring processes, and what truly drives professional growth. I now share that knowledge to empower others to shape careers that reflect their deepest values and ambitions.With over 20 years of experience working internationally with industry giants like Google, Intel, and Mercedes-Benz, my extensive background in sales, consulting, and business development uniquely positions me to provide impactful career coaching.
My Philosophy: With a foundation in Career & Leadership Coaching and International Business Development, my mission is to help professionals navigate career transitions with strategy, heart, and courage. I believe clarity and confidence are within reach—and with the right support, you can craft a life and career that truly inspire you.Every individual has hidden creative talents and profound potential. My role is to help you discover these talents, align them with your career goals, and design a purposeful life. This involves overcoming self-doubt, negative internal dialogues, and perfectionism.
Personal Journey: I’ve lived and worked in Germany, Spain, and Ireland, gaining rich, multicultural experience that allows me to connect deeply with globally-minded professionals. I’m also a lifelong learner, avid traveler, and certified in personal development programs from renowned global coaches. My journey continues to shape the transformative work I do today.Having lived internationally in Germany, Spain, and Ireland, and traveled extensively, I’ve developed a deep appreciation for cultural diversity and personal growth. This global perspective enhances my ability to connect deeply with clients and facilitate powerful transformations.
Client Testimonials
"Joanna's coaching was a revelation for me. Her empathetic approach and keen insights helped me identify my true career aspirations. Through her guidance, I made the leap from IT to UX design, a field I had always been passionate about but never had the courage to pursue. Joanna's coaching empowered me to embrace change and carve out a career path aligned with my interests and values."
"Joanna's coaching transformed my career trajectory in ways I never imagined. Her strategic guidance and encouragement inspired me to pursue my passion for making a difference. Thanks to her support, I transitioned from a high-stress finance job to a fulfilling role as a nonprofit leader. I couldn't have done it without her expertise and unwavering belief in my potential."
"Working with Joanna was a game-changer for me. Her insightful coaching helped me uncover my true passions and strengths. With her guidance, I successfully transitioned from a corporate marketing role to launching my own business. Joanna's support empowered me to embrace entrepreneurship with confidence and clarity."
After the coaching sessions, I see myself as an entrepreneur!!! And at my own pace I continue to move forward along this path. I recommend sessions with Asia to anyone who has doubts about their profession or career path. The sessions helped me dispel my doubts, confirm that my choices and path were correct, and also had a positive impact on my overall self-esteem. The breakthrough for me was when, thanks to you, I realized that I am my own biggest critic.